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A Proven System to Get Referral Business

By: Michael Walsh

Referrals are an amazing and effective way to grow your business and add to your income. The trouble is that most of the tips and articles give you bad advice on how to get referrals. Here, I'm revealing to you my tested way of when and how to secure more referral business.

When and how do you bring up the whole conversation of referrals?

The first meeting is the best time in the relationship to let people know how you work. To build your business with referrals, you advise people right away that referrals are how you do business. Here's why:

This results in examples like waitresses, who while serving you can remember lots of detail about who was sitting where and everything you just ordered. Studies have shown that the moment she delivers the check, she struggles to remember anything about serving you. She's on to the next table.

For example, a mother sleeping in a 14th floor apartment above a noisy street can sleep, oblivious to the noise below. Yet when her baby stirs two rooms over, she's up like a flash and at her child's side. The reticular activated system is the brain's system to selectively and automatically focus what you pay attention to.

Letting your customer's RAS work to build your business:

The RAS is a survival tool. Your ancestors had to notice the sabre tooth tigers hiding in the forest, so the RAS evolved to pay attention to the important and ignore what isn't. How do you use that to your advantage with customers?

Referral System Example

Here is an example of a possible discussion that you might have with a potential client / customer, on the first visit.

"Mr. Smith, if we do business, there will be a time when you will be thrilled with what we provide. We won't take on a new client unless we know we can provide what they need. A single client fee is not worth the potential loss in reputation from taking an assignment where we are not confident of success.

Our business grows by word of mouth. So, we don't stop until we achieve success together.

My business uses referrals to spread the word. And to make sure that happens I keep working until you are happy.

I make sure, up front, that the fit is good and I can hit it out of the park.

Once that takes place, I'm betting that you will want to tell you friends and associates about my service. Which is great! I'm going to make sure that you are so excited and pleased with your results that you can't wait to tell other people about me.

Part of the value that I provide is that I offer very good pricing on my services. So I don't offer cash or prizes in return for referrals, just a firm commtment that I'll provide you with the best service at a great price.

Just like you, we won't do business with them unless we see a clear win for them. However, we will promise you: We will treat anyone you send our way with just as much courtesy, professionalism and respect as we treat you with and of course you would never send anyone to us unless you were satisfied with the levels of courtesy, professionalism and respect we provide, would you? Of course not!

I only have one request: If we work together, may I periodically check with you to see if you are thrilled yet?"

So if this makes sense, I'll be checking to make sure that you are happy with my service."

If you ask in this way, you will notice your referrals increasing. Without their having to work at it, your customer's RAS will be compelled to find friends that will benefit from working with you.

Article Source: http://directoryjam.com

Want to discover secrets that will have your revenue doubling, even tripling revenue? Check out Michael Walsh's free Business Growth Secrets For additional great free information go to Business Growth blog Get a totally unique version of this article from our article submission service

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